1. SPECIFIC STORIES
: In a time when clothing shops slash restaurants or bookstores slash lifestyle shops are mushrooming, multifunctional shops are no longer the answer alone. A hybrid shop that stands out from other multicomplexes focuses on contextual stories?either about the space itself or what’s in it. Crossing genres and boundaries, hybrid shops create depth with these stories, which range from topics that the owner finds interesting to attachment and philosophies on consumption.
p16 A novel consumption experience for different schools of thought
Blue Mountain School
p30 A creative space that transcends genres
Skwat
p42 A space for media and culture
Brain Dead Studios
p54 And more
Alex Eagle Studio
Andreas Murkudis
Analog
In a Station
Casica
Unto This Last
Freshservice Headquarters
Uhjjuhdah Promenade
Duffel Centre
2. THE INTERPLAY
: Shops that suggest good lifestyles aim to help people lead healthier lives by connecting producers, sellers, and consu